Sebastian Johnston
Amazon | building customer experience | with hands-on seller operations experience
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Why is “Unauthorized use of my trademark on detail page” grayed out?
2026-02-15 18:48
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Amazon Policy & Compliance
Sebastian Johnston :Any effective ways to fight hijackers with only a TM mark? They’re undercutting hard and won‘t leave.
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Help! My main variation’s ads suddenly stopped getting impressions — SBV went to zero, SP is dropping. Other variations are fine.
2025-11-30 17:23
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Amazon PPC Ads & Management
Sebastian Johnston :I had a similar issue in Canada last year. Support said “system can’t retrieve ad delivery” — same exact wording. It took about 2 weeks, then suddenly...
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Low‑ticket product (€14) with 10% conversion, but ACOS is killing me. CPC €1.1. Should I bid higher or change strategy?
2025-09-23 17:23
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Amazon PPC Ads & Management
Sebastian Johnston :Quick thoughts:
Your CPC is double what it should be for EU low-ticket. €0.50–0.60 is normal.
10% conversion is decent, but you’d need 20%+ to break e...
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Amazon Policy & Compliance
Sebastian Johnston :UK trademark trick is huge. I tell every new seller this. Way faster than US, and Transparency works across marketplaces. Game changer.
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How I Keep My ACoS Below 5% With These Simple Sponsored Ads Tactics
2024-09-06 16:39
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Amazon PPC Ads & Management
Sebastian Johnston :Might depend on the niche. I’ve tested super low bids a few times and honestly didn’t have much luck. Ran into two issues:
1. Barely any impressions...
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