Sasha O. Adams
Amazon, Profit Optimization, working in e-commerce full time for years
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Amazon Policy & Compliance
Sasha O. Adams :Anyone know how to fix it when the system won’t let you run a Deal or discount just because there’s no reference price indexed?
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Amazon Profit Optimization
Sasha O. Adams :This new norm is killing new product launches. Can't do the old "launch high, coupon heavy" strategy anymore. You either match the market rate or go i...
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Deep Dive: Amazon Promotion Fees Are Rising Across the Board in 2025—How Should We Adapt?
2025-03-21 17:41
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Amazon Profit Optimization
Sasha O. Adams :And the worst part? You used to be able to flip coupons on and off whenever you wanted to manage your margins or inventory. Now? You pay every single ...
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Does Amazon Really Have "High-Quality" and "Low-Quality" Traffic? My Test Data Says No
2025-01-15 17:04
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Amazon Listing SEO
Sasha O. Adams :You can't really turn off ads once you're there. Even if you're ranking organically on page one for a keyword, you still need some ad support to hold ...
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Amazon PPC Ads & Management
Sasha O. Adams :Quick reality checks:
- If your CPC is above ~$1.5 on a $15 product, it’s almost impossible to profit long-term
- Try a **low-bid auto (close only)** ...
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