#Amazon PPC Ads & ManagementEllie Miranda :Can we talk about how Amazon has made broad and phrase match so incredibly... broad? Even when you're doing ASIN targeting, trying to get the right "t...
#Amazon PPC Ads & ManagementEllie Miranda :Hey OP, kinda in the same boat here. Started an exact match campaign on my main head term, and yeah, ACOS is through the roof and conversion sucks. Bu...
#Amazon PPC Ads & ManagementEllie Miranda :I couldn’t agree more that products and competitor listings go through lifecycles: new, growth, mature, decline. Each phase behaves differently.
I use...
#Amazon Organic GrowthEllie Miranda :Quick note — you mentioned your price is higher than hers ($68 vs $54)? That’s a massive gap, man. If your category is price-sensitive (which most are...
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