Caitlin-Daniel Spears
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BD tanks my ad conversion but LD crushes it. Why? And how do I actually hold rank after a deal?
2025-08-23 16:05
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Amazon PPC Ads & Management
Caitlin-Daniel Spears :BD just isn’t what it used to be.
Years ago, only strong, high-volume ASINs got BD invites. Now everyone can run them, even through third-party servic...
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What actually works for Amazon off‑site traffic? (Influencers, deal sites, FB groups, policy risks)
2025-07-09 16:15
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Amazon Organic Growth
Caitlin-Daniel Spears :Off-site is almost never a silver bullet.
It works best when your listing and on-site ads are already solid.
Best use cases:
- New listings: small ini...
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Climate Pledge Friendly badge — does it actually help with sales? And is it worth the cost?
2025-05-15 16:51
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Amazon Profit Optimization
Caitlin-Daniel Spears :Been running CPF on about 20 products for over a year. My honest two cents:
Sales impact? In categories where everyone and their mother already has th...
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Amazon Listing SEO
Caitlin-Daniel Spears :First, stop guessing – look at actual data.
Compare before vs after:
- Are you getting FEWER clicks?
- Or same clicks, LOWER conversion?
If clicks are...
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Amazon Organic Growth
Caitlin-Daniel Spears :Dude, I’ve been in your exact shoes — felt like I was throwing money at ads while my coworker was cruising with organic sales. Here’s what I figured o...
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