#Amazon PPC Ads & ManagementBethany Hunt :Man, the ad placement is all over the place. One minute I'm on page one, I refresh and it's bumped me to page two or three. Can't seem to lock it down...
#Amazon PPC Ads & ManagementBethany Hunt :I mainly treat video ads as a source of incremental traffic. My main rule is just break even on them, meaning the ACOS has to be lower than my margin....
#Amazon PPC Ads & ManagementBethany Hunt :A few observations:
**Your review count isn’t a huge advantage.** 30 reviews vs thousands for top sellers — unless your product is truly unique, you’r...
#Amazon PPC Ads & ManagementBethany Hunt :The new product ad boost is just gone.
Used to be, you'd launch, bid around the suggested range, run a few autos, and clicks would slowly come.
Now, l...
#Amazon PPC Ads & ManagementBethany Hunt :Man, this brings me back to when I started. I was so confused by this stuff.
First, you gotta understand how the three main placements work on A...
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