Angela T. Ferguson
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Senior sourcing specialist with 10 years of experience made rookie Amazon mistakes. What should a dev actually do in a small startup?
2026-02-09 18:54
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Amazon Supply Chain
Angela T. Ferguson :In small companies, results are all that matter. Focus on people’s strengths and work around their weaknesses—that’s startup life. But here’s the thin...
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What makes a "good product" on Amazon? My framework after 6 years (price, differentiation, quality, barriers, profitability)
2025-11-01 19:25
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Amazon Product Research
Angela T. Ferguson :Another way to build a barrier: high-ticket products. Higher price points filter out the bottom-feeders (the ones racing to $9.99) and clean up the ca...
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4 Years as an Amazon Seller: This Product Research SOP Has Never Let Me Launch a Losing Product
2025-07-24 16:36
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Amazon Product Research
Angela T. Ferguson :Good stuff OP. Gave me a few new angles to think about. Saved this post. Now I just gotta actually go do the work.
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Small niche, only head terms, almost no long-tail. How to promote without price wars? (selective expansion model)
2025-05-14 16:01
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Amazon PPC Ads & Management
Angela T. Ferguson :On the question “if conversion is low, can ad spend still push organic rank?” — yes, it can, but it’s less efficient.
Amazon weights sales volume heav...
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Amazon PPC Ads & Management
Angela T. Ferguson :First, understand that conversion is everything. Ads only bring traffic — your listing must convert.
Before touching ads, check your conversion factor...
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